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	1.		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul Olson, Jerry C Edition: 8th ed. Publication details: Boston : McGraw-Hill/Irwin, 2008 Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.3 P48 2008. Place hold Add to cart (remove)
	2.		Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Series: McGraw-Hill/Irwin series in marketing Edition: 7th ed. Publication details: Boston, Mass. : McGraw-Hill, 2004 Availability: Items available for loan: Manila Tytana Colleges Library (3)Call number: CIR HF 5415.13 P48 2004, ... Place hold Add to cart (remove)
	3.		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul Olson, Jerry Corrie Edition: 9th ed. Publication details: New York : McGraw-Hill Irwin, 2010 Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.3 P48 2010. Place hold Add to cart (remove)
	4.		A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Edition: 12th ed. Publication details: New York : McGraw-Hill/Irwin, 2011 Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.13 P48 2011. Place hold Add to cart (remove)
	5.		Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul Donnelly, James H Edition: 8th ed. Publication details: Boston : McGraw-Hill/Irwin, 2007 Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.13 P48 2007. Place hold Add to cart (remove)

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