Socialnomics : how social media transforms the way we live and do business / Erik Qualman.
Publication details: Hoboken, N.J. : John Wiley & Sons, 2009.Description: xix, 265 p. ; 24 cmISBN:- 9780470477236
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Manila Tytana Colleges Library CIRCULATION SECTION | CIR HF 5415.1265 Q35 2009 (Browse shelf(Opens below)) | Available | 032505 |
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| CIR HF 5415.1265 K54 2005 E-commerce marketing / | CIR HF 5415.1265 L48 2010 Guerrilla marketing on the Internet : the definitive guide from the father of guerrilla marketing / | CIR HF 5415.1265 M67 2008 Do it wrong quickly : how the web changes the old marketing rules / | CIR HF 5415.1265 Q35 2009 Socialnomics : how social media transforms the way we live and do business / | CIR HF 5415.1265 S36 2010 The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / | CIR HF 5415.1265 T63 2007 Internet marketing methods revealed : the complete guide to becoming an Internet marketing expert / | CIR HF 5415.1265 V58 2005 The e-code : 33 internet superstars reveal 43 ways to make money online almost instantly-- using only e-mail! / |
Includes bibliographical references and index.
Introduction: It's a people-driven economy, stupid -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- Obama's success driven by social media -- I care more about what my neighbor thinks than what Google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next step for companies and the "glass house generation" -- Socialnomics summary.
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