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1.
Advertising and promotions : an IMC perspective / Kruti Shah, Alan D'Souza. by
  • Shah, Kruti
  • D'Souza, Alan
Publication details: New Delhi : Tata/McGraw-Hill, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5351 S53 2009.

2.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
  • Belch, George Edward
  • Belch, Michael A
Edition: 8th ed.
Publication details: Boston : McGraw-Hill Irwin, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5823 B45 2009.

3.
The ultimate marketing toolkit : ads that attract customers, brochures that create buzz, web sites that wow / Paula Peters. by
  • Peters, Paula
Publication details: Avon, Mass. : Adams Media, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.1 P48 2009.

4.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
  • Belch, George Edward
  • Belch, Michael A
Edition: 8th ed.
Publication details: Boston : McGraw-Hill Irwin, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5823 B45 2009.

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