Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

By:

Belch, George Edward

Contributor(s):

Belch, Michael A

Publication details: Boston : McGraw-Hill Irwin, 2009.Edition: 8th edDescription: xxv, 838 p. : col. ill. ; 29 cmISBN:

9780071288699

Subject(s):

Item type: Circulation Books

Average rating: 0.0 (0 votes)

Holdings
Current library	Call number	Status	Date due	Barcode
Manila Tytana Colleges Library CIRCULATION SECTION	CIR HF 5823 B45 2009 (Browse shelf(Opens below))	Available		032462

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300 Tel.(+63-2) 859-0826 | E-mail library@mtc.edu.ph

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300
Tel.(+63-2) 859-0826 | E-mail library@mtc.edu.ph