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1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael Belch. by
  • Belch, George E
  • Belch, Michael
Edition: 11th ed.
Publication details: New York, NY : McGraw Hill. 2018
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5823 B45 2018.

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2.
Advertising and promotion : an integrated marketing communications perspective [electronic resources] / George E. Belch & Michael A. Belch by
  • Belch, George E
  • Belch, Michael A
Edition: 11th ed.
Publication details: New York, NY : McGraw-Hill, 2018
Online access:
Availability: Items available for loan: Manila Tytana Colleges Library (1).

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