Marketing your event planning business : a creative approach to gaining the competitive edge / Judy Allen.
Publication details: Mississauga, Ontario : John Wiley & Sons, 2013.Description: xxii, 252 pages ; 23 cmISBN:- 9781118514450
- CIR GT 3405 A45 2013
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Manila Tytana Colleges Library CIRCULATION SECTION | CIR GT 3405 A45 2013 (Browse shelf(Opens below)) | Available | 034992 |
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| CIR GT 3403 V36 2009 Event Management for Tourism, Cultural, business and sporting events / | CIR GT 3403 V36 2012 Event management for tourism, cultural, business and sporting events / | CIR GT 3405 A45 2005 Time management for event planners : expert techniques and time-saving tips for organizing your workload, prioritizing your day, and taking control of your schedule / | CIR GT 3405 A45 2013 Marketing your event planning business : a creative approach to gaining the competitive edge / | CIR GT 3405 B47 2007 Events design and experience / | CIR GT 3405 D74 2019 The non-obvious guide to event planning (for kick-ass gatherings that inspire people) / | CIR GT 3405 E84 2019 Event management / |
Includes bibliographical references (p. [219]-221) and index.
Making yourself marketable -- Acquiring areas of expertise -- Creating your niche -- Defining your objective : who is your client? -- Targeting your talents -- Customizing customer service requirements -- Marketing to your audience -- Soliciting sales : innovative ideas -- The value of diversification -- Going out on your own : costs and benefits.
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