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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Contributor(s): Series: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, 2006.Edition: 3rd edDescription: xxix, 683 p. : ill., charts ; 26 cmISBN:
  • 00712244387
Subject(s):
Item type: Circulation Books
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Holdings
Current library Call number Status Date due Barcode
Manila Tytana Colleges Library CIRCULATION SECTION CIR HF 5415 D99 2006 (Browse shelf(Opens below)) Available 014519

Includes bibliographical references (p. 652-660) and index.

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