Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006.Edition: 4th edDescription: xxiv, 932 p. : col. ill. ; 26 cmISBN:- 0132017733
Current library | Call number | Status | Date due | Barcode |
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Manila Tytana Colleges Library CIRCULATION SECTION | CIR TX 911.3.M3 K68 2006 (Browse shelf(Opens below)) | Available | 015466 |
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CIR TX 911.3.M3 G73 2003 Increasing restaurant sales : boost your sales and profits by selling more appetizers, desserts, and side items / | CIR TX 911.3.M3 H36 2008 Handbook of hospitality marketing management / | CIR TX 911.3.M3 K68 2003 Marketing for hospitality and tourism / | CIR TX 911.3.M3 K68 2006 Marketing for hospitality and tourism / | CIR TX 911.3.M3 K68 2006 Fundamentals of marketing for hospitality and tourism / | CIR TX 911.3.M3 K68 2010 Marketing for hospitality and tourism / | CIR TX 911.3.M3 K68 2010 Marketing for hospitality and tourism / |
Includes bibliographical references and index.
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