Identifying shopping problems and improving retail patronage among urban Filipino customers / (Record no. 78422)

MARC details
000 -LEADER
fixed length control field 01181nab a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field PILC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221123182329.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
Transcribing agency MANILA TYTANA COLLEGES LIBRARY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gutierrez, Ben Paul B.
245 #0 - TITLE STATEMENT
Title Identifying shopping problems and improving retail patronage among urban Filipino customers /
Statement of responsibility, etc. Ben Paul B. Gutierrez, Kandiah Jegasothy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2010
336 ## - CONTENT TYPE
Content type term text
337 ## - MEDIA TYPE
Media type term unmediated
338 ## - CARRIER TYPE
Carrier type term volume
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Philippine Management Review
Number of part/section of a work 17, page 66-79
520 ## - SUMMARY, ETC.
Summary, etc. This paper describes the common problems that urban Filipinos encounter while shopping for groceries in supermarkets. Store exit interviews with 500 customers were conducted to elicit reasons for retail patronage and shopping difficulties. Typical Filipino shopping problems are not markedly different from their Western counterparts. implications on how to improve the shopping experience and retail patronage are identified for Filipino retailers.
521 ## - TARGET AUDIENCE NOTE
Target audience note Business Administration
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Shopping
General subdivision Filipinos.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Retail trade surveys.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Analytics
Source of classification or shelving scheme Library of Congress Classification
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's initials, CIN (RLIN) 81453
First Date, FD (RLIN) 139816
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Date last seen Price effective from Koha item type
    Library of Congress Classification     Manila Tytana Colleges Library Manila Tytana Colleges Library REFERENCE SECTION 05/18/2018   05/18/2018 05/18/2018 Articles
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