What customers want : (Record no. 10948)

MARC details
000 -LEADER
fixed length control field 01046nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110722s2005 ph 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071408673
040 ## - CATALOGING SOURCE
Transcribing agency MANILA TYTANA COLLEGES LIBRARY
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) CIR HF 5415.153 U49 2005
001 - CONTROL NUMBER
control field 110722112323984
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ulwick, Anthony W.
245 10 - TITLE STATEMENT
Title What customers want :
Remainder of title using outcome-driven innovation to create breakthrough products and services /
Statement of responsibility, etc. Anthony Ulwick.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxxv, 202 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 189) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Formulating the innovation strategy -- Capturing customer inputs -- Identifying opportunities -- Segmenting the market -- Targeting opportunities for growth -- Positioning current products -- Prioritizing projects in the development pipeline -- Devising breakthrough concepts.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products
General subdivision Planning.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Circulation Books
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Cataloger's initials, CIN (RLIN) 10948
First Date, FD (RLIN) 69311
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     Manila Tytana Colleges Library Manila Tytana Colleges Library CIRCULATION SECTION 07/22/2011 1 CIR HF 5415.153 U49 2005 027787 07/11/2019 07/11/2019 11/03/2014 Circulation Books
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