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1.
Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud by
  • Hooley, Graham J
  • Nicoulaud, Brigitte
  • Piercy, Nigel F
Edition: 4th ed.
Publication details: Singapore : Pearson Education South Asia, 2010
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.127 H66 2010.

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2.
Strategic management : concepts and cases / Fred R. David. by
  • David, Fred R
Edition: 12th ed.
Publication details: Singapore : Prentice Hall, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (2)Call number: CIR HD 30.28 D38 2009, ...

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