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1.
Managing creativity and innovation. Series: The Harvard business essentials series
Publication details: Boston, Mass. : Harvard Business School Press, 2003
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 45 M36 2003.

2.
The design of things to come : how ordinary people create extraordinary products / Craig M. Vogel, Jonathan Cagan, Peter Boatwright. by
  • Vogel, Craig M
  • Boatwright, Peter
  • Cagan, Jonathan
Publication details: Upper Saddle River, N.J. : Wharton School Pub., 2005
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5414.153 V68 2005.

3.
New products management / Merle Crawford, Anthony Di Benedetto by
  • Crawford, Merle
  • Benedetto, Anthony Di
Edition: 9th ed.
Publication details: Boston : McGraw-Hill, 2008
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.153 C73 2008.

4.
Blue ocean strategy : how to uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne. by
  • Kim, W. Chan
  • Mauborgne, Renee
Publication details: Boston : Harvard Business School Press, 2005
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.153 K56 2005.

5.
Product design and development / Karl T. Ulrich, Steven D. Eppinger. by
  • Ulrich, Karl T
  • Eppinger, Steven D
Edition: 4th ed.
Publication details: Boston : McGraw-Hill Higher Education, 2008
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 31 U57 2008.

6.
Strategic management of technological innovation / Melissa A. Schilling. by
  • Schilling, Melissa A
Edition: 2nd ed.
Publication details: Boston : McGraw-Hill/Irwin, 2008
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 45 S35 2008.

7.
Innovation : the five disciplines for creating what customers want / Curtis R. Carlson and William W. Wilmot. by
  • Carlson, Curtis Ray
  • Wilmot, William W
Edition: 1st ed.
Publication details: New York : Crown Business, 2006
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 45 C37 2006.

8.
Harvard business review on top-line growth. Series: The Harvard business review paperback series
Publication details: Boston, Mass. : Harvard Business School Pub., 2005
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 2746 H37 2005.

9.
What customers want : using outcome-driven innovation to create breakthrough products and services / Anthony Ulwick. by
  • Ulwick, Anthony W
Publication details: New York : McGraw-Hill, 2005
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.153 U49 2005.

10.
The management of technology and innovation : a strategic approach / Margaret A. White, Garry D. Bruton. by
  • White, Margaret A
  • Bruton, Garry D
Edition: Student ed.
Publication details: Mason, OH : Thomson/South-Western, 2007
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HD 45 W45 2007.

11.
The product manager's desk reference / Steven Haines. by
  • Haines, Steven
Publication details: New York : McGraw-Hill, 2009
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.15 H35 2009.

12.
Engineering reverse innovations / by
  • Winter, Amos
  • Govindarajan, Vijay
Series: Harvard Business Review. 93 : 7-8, page 80 - 89
Publication details: Juy-August 2015
Availability: Items available for reference: Manila Tytana Colleges Library: Not For Loan (1)Call number: Bound.

13.
New products management / Merle Crawford and Anthony Di Benedetto. by
  • Crawford, Merle
  • Di Benedetto, Anthony
Edition: 11th ed.
Publication details: New York, N. Y. : McGraw-Hill, 2015
Availability: Items available for loan: Manila Tytana Colleges Library (1)Call number: CIR HF 5415.153 C73 2015.

14.
Monetizing innovation : how smart companies design the product around the price [electronic resources] / Madhavan Ramanujam and Georg Tacke by
  • Ramanujam, Madhavan
  • Tacke, Georg
Publication details: Hoboken, New Jersey : John Wiley & Sons, 2016
Availability: Items available for loan: Manila Tytana Colleges Library (1).

15.
Project management in product development : leadership skills and management techniques to deliver great products [electronic resources] / George Ellis by
  • Ellis, George
Publication details: Waltham, MA : Elsevier, 2016
Availability: Items available for loan: Manila Tytana Colleges Library (1).

16.
Product leadership : how top product managers launch awesome products and build successful teams [electronic resources] / Richard Banfield, Martin Ericksson and Nate Walkingshaw by
  • Banfield, Richard
  • Ericksson, Martin
  • Walkingshaw, Nate
Publication details: Sebastopol, CA : by O'Reilly Media, 2017
Availability: Items available for loan: Manila Tytana Colleges Library (1).

17.
Consumer and sensory evaluation techniques : How to sense successful products [electronic resources] / Cecilia Y. Saint‐Denis by
  • Saint‐Denis, Cecilia Y
Publication details: Hoboken, NJ : John Wiley & Sons, 2018
Availability: Items available for loan: Manila Tytana Colleges Library (1).

18.
Hacking product design : a guide to designing products for startups [electronic resources] / Tony Jing by
  • Jing, Tony
Publication details: San Francisco, CA : Apress Media, 2018
Availability: Items available for loan: Manila Tytana Colleges Library (1).

19.
The product manager's toolkit : methodologies, processes, and tasks in technology product management [electronic resources] / Gabriel Steinhardt by
  • Steinhardt, Gabriel
Edition: 2nd ed.
Publication details: Cham, Switzerland : Springer International Pub., 2017
Availability: Items available for loan: Manila Tytana Colleges Library (1).

20.
The Salubrious bar : development and testing of a healthy snack option / Mon Joseph C. Alinea, Jan Miguel A. Fernandez, Erika Arielle D. Lloren by
  • Alinea, Mon Joseph C
Series: MTC Exchange. 1 : 4, pages 108-142
Publication details: 2013
Availability: Items available for reference: Manila Tytana Colleges Library: Not for loan (1).

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