Personal influence : the part played by people in the flow of mass communications / Elihu Katz & Paul F. Lazarsfeld ; with a new introduction by Elihu Katz and a foreword by Elmo Roper.
Publication details: New Brunswick, N.J. : Transaction Pub., 2006.Edition: 2nd edDescription: xxxiv, 400 p. : ill. ; 23 cmISBN:- 1412805074
Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Manila Tytana Colleges Library CIRCULATION SECTION | CIR HM 1236 K38 2006 (Browse shelf(Opens below)) | Available | 022768 |
T.p. verso: "Originally published in 1955 by The Free Press."
Includes bibliographical references (p. 301-393) and indexes.
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