Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, 2007.Edition: 11th edDescription: x, 722 p. : ill. ; 29 cmISBN:- 0131871528
| Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Manila Tytana Colleges Library CIRCULATION SECTION | CIR HF 5415.135 K47 2007 (Browse shelf(Opens below)) | Available | 027135 |
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| CIR HF 5415.13 S56 2007 Sweet spot : how to maximize marketing for business growth / | CIR HF 5415.13 W35 2011 Marketing strategy : a decision-focused approach / | CIR HF 5415.13 W56 2011 Marketing management / | CIR HF 5415.135 K47 2007 Strategic marketing problems : cases and comments / | CIR HF 5415.15 G47 2010 Take charge product management : time-tested tips, tactics, and tools for the new or improved product manager / | CIR HF 5415.15 H35 2009 The product manager's desk reference / | CIR HF 5415.15 P76 2017 Product management / |
Includes bibliographical references and indexes.
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