The effect of social media influencers on millennial buyer decision process of Manila Tytana Colleges in cosmetic products : basis for enhanced influencer marketing strategies /

The effect of social media influencers on millennial buyer decision process of Manila Tytana Colleges in cosmetic products : basis for enhanced influencer marketing strategies / Mariel Esguerra [and five others] - BSBA Marketing Management - Pasay City : MTC, 2018. - 191 pages


Social media.
Online social networks.

Descriptive method. Quantitative.

TH Z 674.75.S63 E34 2018
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