The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker /
Swaim, Robert W.
The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker / Robert W. Swaim. - San Francisco : Jossey-Bass, 2010. - xvi, 306 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780470824061
Drucker, Peter Ferdinand.
Management.
Marketing.
Success in business.
Business strategy.
External growth strategies.
Family business management.
Five deadly business sins.
Purpose of a business.
Strategic decision making.
The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker / Robert W. Swaim. - San Francisco : Jossey-Bass, 2010. - xvi, 306 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780470824061
Drucker, Peter Ferdinand.
Management.
Marketing.
Success in business.
Business strategy.
External growth strategies.
Family business management.
Five deadly business sins.
Purpose of a business.
Strategic decision making.