Marketing library and information services : international perspectives /
Marketing library and information services : international perspectives /
edited on behalf of IFLA by Dinesh K. Gupta ... [et al.]
- Munchen : K. G. Saur, 2006.
- xv, 419 p. : ill.
9783598117534
Information services--Marketing.
Information services--Public relations.
Libraries--Marketing.
Libraries--Public relations.
9783598117534
Information services--Marketing.
Information services--Public relations.
Libraries--Marketing.
Libraries--Public relations.