000 02294nam a2200253Ia 4500
008 180926s2017 xx 000 0 und d
040 _cMANILA TYTANA COLLEGES LIBRARY
100 _aGoswami, Indranil.
245 4 _aThe dynamic effect of incentives on postreward task engagement /
_cGoswami, Indranil, Urminsky, Oleg.
260 _cJanuary 2017
336 _atext
337 _aunmediated
338 _avolume
440 _n146 : 1, page 1-19
_aJournal of Experimental Psychology: General
520 _aAlthough incentives can be a powerful motivator of behavior when they are available, an influential body of research has suggested that rewards can persistently reduce engagement after they end. This research has resulted in widespread skepticism among practitioners and academics alike about using incentives to motivate behavior change. However, recent field studies looking at the longer term effects of temporary incentives have not found such detrimental behavior. We design an experimental framework to study dynamic behavior under temporary rewards, and find that although there is a robust decrease in engagement immediately after the incentive ends, engagement returns to a postreward baseline that is equal to or exceeds the initial baseline. As a result, the net effect of temporary incentives on behavior is strongly positive. The decrease in postreward engagement is not on account of a reduction in intrinsic motivation, but is instead driven by a desire to take a "break," consistent with maintaining a balance between goals with primarily immediate and primarily delayed benefits. Further supporting this interpretation, the initial decrease in postreward engagement is reduced by contextual factors (such as less task difficulty and higher magnitude incentives) that reduce the imbalance between effort and leisure. These findings are contrary to the predictions of major established accounts and have important implications for designing effective incentive policies to motivate behavior change.
521 _aPsychology.
650 _aDynamic behavior.
650 _aEffort balancing.
650 _aIncentives and rewards.
650 _aIntrinsic motivation.
650 _aPostreward engagement reduction.
942 _2lcc
_cA
998 _c82445
_d140808
999 _c78987
_d78987