000			01201nam a2200241Ia 4500
008			100720s2009 ph 000 0 eng
020			_a9780470477236
040			_cMANILA TYTANA COLLEGES LIBRARY
090			_aCIR HF 5415.1265 Q35 2009
100	1		_aQualman, Erik.
245	1	0	_aSocialnomics : _bhow social media transforms the way we live and do business / _cErik Qualman.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _c2009.
300			_axix, 265 p. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction: It's a people-driven economy, stupid -- Word of mouth goes world of mouth -- Social media = preventative behavior -- Social media = braggadocian behavior -- Obama's success driven by social media -- I care more about what my neighbor thinks than what Google thinks -- Death of social schizophrenia -- Winners and losers in a 140-character world -- Next step for companies and the "glass house generation" -- Socialnomics summary.
650		0	_aElectronic commerce.
650		0	_aInternet marketing.
650		0	_aSocial media.
650		0	_aSocial networks.
942			_2lcc _cBK
001			100720163358843
998			_c7289 _d65652
999			_c7289 _d7289