| 000 | 00675nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 100720s2009 ph 000 0 eng | ||
| 020 | _a9780749452759 | ||
| 040 | _cMANILA TYTANA COLLEGES LIBRARY | ||
| 090 | _aCIR HF 5415.1255 S65 2009 | ||
| 100 | 1 | _aSmilansky, Shaz. | |
| 245 | 1 | 0 |
_aExperiential marketing : _ba practical guide to interactive brand experiences / _cShaz Smilansky. |
| 260 |
_aLondon : _bKogan Page, _c2009. |
||
| 300 |
_avi, 264 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aBranding (Marketing). | |
| 650 | 0 | _aTarget marketing. | |
| 942 |
_2lcc _cBK |
||
| 001 | 100720163207093 | ||
| 998 |
_c7288 _d65651 |
||
| 999 |
_c7288 _d7288 |
||