000 00624nam a2200205Ia 4500
020 _a1412906830
040 _cMANILA TYTANA COLLEGES LIBRARY
090 _aCIR P 91 B47 2005
100 1 _aBerger, Arthur Asa
245 1 0 _aMedia analysis techniques /
_cArthur Asa Berger.
250 _a3rd ed.
260 _aThousand Oaks, Calif. :
_bSAGE Pub,
_c2005.
300 _axv, 244 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references (p. 233-236) and indexes.
650 0 _aMass media criticism.
650 0 _aMass media
_xMethodology.
942 _2lcc
_cBK
001 090919142734187
998 _c2409
_d60772
999 _c2409
_d2409