000 | 00677nam a2200217Ia 4500 | ||
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020 | _a0130477222 | ||
040 | _cMANILA TYTANA COLLEGES LIBRARY | ||
090 | _aCIR HF 5351 W45 2003 | ||
100 | 1 | _aWells, William | |
245 | 1 | 0 |
_aAdvertising : _bprinciples and practice / _cWilliam Wells, Sandra Moriarty, John Burnett. |
250 | _a6th ed. | ||
260 |
_aSingapore : _bPearson Education South Asia, _c2003 |
||
300 |
_axxxii, 599 p. : _bill. ; _c26 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aAdvertising. | |
700 | 1 | _aBurnett, John | |
700 | 1 | _aMoriarty, Sandra Ernst | |
942 |
_2lcc _cBK |
||
001 | 090826104637421 | ||
998 |
_c1817 _d60180 |
||
999 |
_c1817 _d1817 |