TY  - BOOK
AU  - Benyebdri, Hicham
AU  - Bernossi, Assil
AU  - Karaivanova, Savina
TI  - Online marketing for hotels: the hotel's guide to generating more direct bookings / 
SN  - 9781980723103
AV  - CIR HF 6161.H75 B46 2018 
PY  - 2018///
CY  - San Bernardino, CA : 
PB  - SWELL Hotel Marketing, 
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
KW  - Travel and Tourism
N1  - Includes bibliographical references.
ER  -