TY  - BOOK
AU  - Marshall,Greg W.
AU  - Johnston,Mark W.
TI  - Marketing management
SN  - 9781260084993
AV  - CIR HF 5415.13 M37 2019 
PY  - 2019///
CY  - New York, NY
PB  - McGraw-Hill, 
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and indexes
ER  -