TY - BOOK AU - Esguerra, Mariel AU - Fernando, Shaina AU - Laroco, Mielsen AU - Presquito, Psyche Mae AU - Sicio, Arra Paula AU - Villaver, Genevieve TI - The effect of social media influencers on millennial buyer decision process of Manila Tytana Colleges in cosmetic products : : basis for enhanced influencer marketing strategies AV - TH Z 674.75.S63 E34 2018 PY - 2018/// CY - Pasay City PB - MTC, KW - Social media KW - Online social networks KW - Descriptive method KW - Quantitative ER -