TY  - BOOK
AU  - Lindsell-Roberts,Sheryl
TI  - Strategic business letters and e-mail
SN  - 9780618448333
PY  - 2004///
CY  - Boston
PB  - Houghton Mifflin
KW  - Business communication
KW  - Commercial correspondence
KW  - Electronic mail messages
N1  - Making your mark in the business world -- Catapulting your career -- The A, B, Cs of letters -- Crafting your own letters -- Jump start your writing process -- Fine-tuning your message -- Writing results-oriented letters -- Sales and marketing with pizzazz -- Successful job search and employment issues -- Customer relations -- Credit and collections -- Invitations you are cordially invited -- Placing orders and acknowledging orders --   Personal business notes -- Media relations -- Professional potpourri -- Applying e-mail and e-marketing know-how -- E-mail messages that shout read me! -- E-mail etiquette -- E-marketing for results
ER  -