TY  - BOOK
AU  - Pringle,Peter K.
AU  - McCavitt,William E.
AU  - Starr,Michael F.
TI  - Electronic media management
SN  - 9780240808727
PY  - 2006///
CY  - Burlington, MA
PB  - Focal Press
KW  - Broadcasting
KW  - Management
KW  - Radio stations
KW  - Television stations
N1  - Includes bibliographical references (p. 391-400) and index
ER  -