TY  - BOOK
AU  - Oliver,Sandra
TI  - Public relations strategy
SN  - 9780749448653
PY  - 2007///
CY  - London
PB  - Kogan Page
KW  - Public relations
KW  - Management
N1  - "CIPR"; Includes bibliographical references (p. 135-142) and index
ER  -