TY  - BOOK
AU  - Hitt,Michael A.
AU  - Hoskisson,Robert E.
AU  - Ireland,R.Duane
TI  - The management of strategy: concepts and cases 
SN  - 0324364334
PY  - 2007///
CY  - Mason, Ohio
PB  - Thomson/South-Western
KW  - Business planning
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -