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How important are social influencers really? /

Aral, Sinan.

How important are social influencers really? / Sinan Aral - July-August 2013. - Harvard Business Review 91 : 7/8, pages 16 .

Business

Subjects--Topical Terms:
Consumers.
Marketing.
Social influence.
Target marketing.

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How important are social influencers really? /

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300 Tel.(+63-2) 859-0826 | E-mail library@mtc.edu.ph

Manila Tytana Colleges Library | Metropolitan Park, Pres. Diosdado Macapagal Blvd., Pasay City, 1300
Tel.(+63-2) 859-0826 | E-mail library@mtc.edu.ph